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The Riches Are in the Niches
From The Growth Engine by Mike Parsons
24 May 20260:45101 views0 likes
Episode notes
What this conversation opens up.
Most startups target markets that are way too broad.
In this clip, Mike Parsons explains why real growth happens when you narrow your focus, deeply understand customer pains and gains, and speak directly to the people already searching for solutions.
The result? Better positioning. Better marketing. Better conversions.
From The Growth Engine Podcast.
#startups#marketing#productmarketfit#founders
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