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Books for the work behind the work.

A calm, curated bookstore for founders building judgment, strategy, products, teams, and the capacity to keep going.

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Judgment, mental models, decision quality, and clearer reasoning.

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Apollo° brings together practical learning, AI-powered applications, and experienced advisors to help founders make better decisions and build companies that grow predictably.

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Energy, resilience, health, and the human side of operating.

Founder library

The broader Apollo collection for curious founders and operators.

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Cover of No Excuses: The True Story of a Congenital Amputee Who Became a Champion in Wrestling and in Life

No Excuses: The True Story of a Congenital Amputee Who Became a Champion in Wrestling and in Life

Kyle Maynard

Cover of No Rules Rules: Netflix and the Culture of Reinvention

No Rules Rules: Netflix and the Culture of Reinvention

Reed Hastings | Erin Meyer

Cover of Nonviolent Communication: A Language of Life: Life-Changing Tools for Healthy Relationships (Nonviolent Communication Guides)

Nonviolent Communication: A Language of Life: Life-Changing Tools for Healthy Relationships (Nonviolent Communication Guides)

Marshall B. Rosenberg PhD

Cover of Nonviolent Communication: Create Your Life, Your Relationships, and Your World in Harmony with Your Values

Nonviolent Communication: Create Your Life, Your Relationships, and Your World in Harmony with Your Values

Marshall Rosenberg PhD

Cover of Nutrient Power: Heal Your Biochemistry and Heal Your Brain

Nutrient Power: Heal Your Biochemistry and Heal Your Brain

William J. Walsh

Founder library

Cover of On Lisp: Advanced Techniques for Common Lisp

On Lisp: Advanced Techniques for Common Lisp

Paul Graham

Founder library

Cover of On Writing Well: The Essential Guide to Mastering Nonfiction Writing and Effective Communication

On Writing Well: The Essential Guide to Mastering Nonfiction Writing and Effective Communication

William Zinsser

Founder library

Cover of One Million Followers, Updated Edition: How I Built a Massive Social Following in 30 Days

One Million Followers, Updated Edition: How I Built a Massive Social Following in 30 Days

Brendan Kane

Founder library

Cover of One Small Step Can Change Your Life: The Kaizen Way

One Small Step Can Change Your Life: The Kaizen Way

Robert Maurer Ph.D.

Cover of Operations Management

Operations Management

William J Stevenson

Founder library

Cover of Opportunity Cost Investing: What You MUST Know About Opportunity Cost - Make More By Losing Less

Opportunity Cost Investing: What You MUST Know About Opportunity Cost - Make More By Losing Less

Jessie Michael Rancourt

Founder library

Cover of Opportunity Cost in Finance and Accounting

Opportunity Cost in Finance and Accounting

Robert Bloom | Hans Heymann

Founder library

Cover of Opportunity Cost: Owning Your Choices

Opportunity Cost: Owning Your Choices

Cindi Basenspiler

Founder library

Cover of Option B: Facing Adversity, Building Resilience, and Finding Joy

Option B: Facing Adversity, Building Resilience, and Finding Joy

Sheryl Sandberg | Adam Grant

Founder library

Cover of Originals: How Non-Conformists Move the World

Originals: How Non-Conformists Move the World

Adam Grant

Founder library

Cover of Outliers: The Story of Success

Outliers: The Story of Success

Malcolm Gladwell

Founder library

Cover of Outlive: The Science and Art of Longevity

Outlive: The Science and Art of Longevity

Peter Attia MD

Cover of PEAK

PEAK

Ericsson, Anders,Pool, Robert

Founder library

Cover of Peak: Unleashing Your Inner Champion Through Revolutionary Methods for Skill Acquisition and Performance Enhancement in Work, Sports, and Life

Peak: Unleashing Your Inner Champion Through Revolutionary Methods for Skill Acquisition and Performance Enhancement in Work, Sports, and Life

Anders Ericsson

Cover of Platform Revolution: How Networked Markets Are Transforming the Economy - and How to Make Them Work for You

Platform Revolution: How Networked Markets Are Transforming the Economy - and How to Make Them Work for You

Geoffrey G. Parker | Marshall W. Van Alstyne | Sangeet Paul Choudary

Founder library

Cover of Platform Revolution: How Networked Markets Are Transforming the Economyand How to Make Them Work for You

Platform Revolution: How Networked Markets Are Transforming the Economyand How to Make Them Work for You

Geoffrey G. Parker | Marshall W. Van Alstyne | Sangeet Paul Choudary

Founder library

Cover of Poor Charlie's Almanack: The Wit and Wisdom of Charles T. Munger, Expanded Third Edition

Poor Charlie's Almanack: The Wit and Wisdom of Charles T. Munger, Expanded Third Edition

Charles T. Munger

Founder library

Cover of Positioning: The Battle for Your Mind, 20th Anniversary Edition

Positioning: The Battle for Your Mind, 20th Anniversary Edition

Al Ries | Jack Trout

Founder library

Cover of Practicing the Power of Now: Essential Teachings, Meditations, and Exercises from the Power of Now

Practicing the Power of Now: Essential Teachings, Meditations, and Exercises from the Power of Now

Eckhart Tolle

Founder library

Cover of Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions

Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions

Dr. Dan Ariely

Founder library

Shelf 11 of 23

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© Apollo Advisors° ABN 34 346 108 139