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Good Strategy/Bad Strategy: The Difference and Why It Matters
A foundational strategy text that helps founders distinguish real strategic diagnosis and choice from vague aspiration.
- Published
- 2024
- Language
- en
Fiction
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Apollo reading note
A foundational strategy text that helps founders distinguish real strategic diagnosis and choice from vague aspiration.
Why it matters
This book is useful when a founder needs to tell the difference between a strategy and a collection of goals.
About this book
Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to-and approach for-overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect.
Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with "strategy."
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