A Smart Bear · Jason Cohen
articleprincipleWhen you want to quit because it's just not worth it
23 April 2023Profit
Source excerpt
About A Smart BearAre you crying in the shower because you can't handle it anymore? Beyond Impostor Syndrome: Complete melt-down? Well, at least you're in good company.
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Apollo layer
What a founder can learn
Founder takeaway
Treat a complete emotional breakdown as a serious signal, not merely impostor syndrome. Step back and reassess whether the company’s current path is worth its personal cost—and what must change for continuing to be sustainable.
Why it matters
Founder distress can impair judgment and destabilize the people who depend on the business. Naming the problem honestly creates room for a deliberate choice: redesign the situation, seek support, or stop—rather than continuing by default.
Relevant guides
Put it to work
Ask yourself: “If nothing changed over the next six months, would I still choose this path? If not, what one change to the business, my role, or my support system is non-negotiable?”