A Smart Bear · Jason Cohen
articleprincipleThe three kinds of leverage that anchor effective strategies
18 June 2023Profit
Source excerpt
About A Smart BearLeveraging strengths -- not "fixing weaknesses" -- is how to win. Better when differentiated. Best when durable. Here's how to create leverage.
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Apollo layer
What a founder can learn
Founder takeaway
Build strategy around strengths that create leverage: prioritize what you already do unusually well, then make that advantage more differentiated and difficult to erode. Fix weaknesses only when they threaten the strategy.
Why it matters
Scarce resources produce better returns when they amplify a distinctive advantage rather than bring every weakness up to average. Durability turns that advantage from a temporary edge into the anchor of an enduring strategy.
Relevant guides
Put it to work
Ask: “Which strength gives us the greatest advantage today, how is it meaningfully different from alternatives, and what could we invest in this quarter to make it more durable?”