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About A Smart BearA short pep talk I delivered to kick off a Three-Day Startup challenge event. And overwhelming confirmation that the lesson is correct.
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A Smart Bear · Jason Cohen
articleprincipleSource excerpt
About A Smart BearA short pep talk I delivered to kick off a Three-Day Startup challenge event. And overwhelming confirmation that the lesson is correct.
This is a limited feed-provided excerpt, not the full original work.
Apollo layer
Treat code as a cost, not progress by default. Before building, identify the riskiest assumption and test it with the lightest possible experiment.
Early-stage teams can mistake shipping software for proving value. Reducing unnecessary development preserves time and keeps learning focused on whether customers actually want the product.
Ask: “What could we learn about customer demand this week without writing production code?”
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