Marty Cagan, Author at Silicon Valley Product Group · Marty Cagan
articleprincipleProduct Coaching and AI
4 February 2026Product
This article represents a significant change to what we have been advocating for the past two decades. But hopefully you will agree it is necessary, and that it also represents a substantial step forward. We have been gradually but consistently raising the alarm about the need for product owners and feature team product managers to... The post Product Coaching and AI appeared first on Silicon Valley Product Group.
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The excerpt signals a major change in product-coaching guidance related to AI, but it does not explain the new recommendation or its implications clearly enough to derive a responsible founder takeaway. Read the original for full context.
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