The SaaS CFO · Ben Murray
podcastplaybookFuture of Healthcare: How AI is Elevating Patient Engagement with Zeya Health
Source excerpt
About The SaaS CFOWelcome to The SaaS CFO Podcast! This episode features Agastya Samat, co-founder and CEO of Zeya Health, who shares his unique journey from leaving corporate law to launching a SaaS company focused on AI-powered solutions for outpatient clinics in Asia. Ben Murray and Agastya Samat dive into how Zeya is tackling the technical challenge of delivering customized patient engagement tools at scale, and how founder-led sales, strategic partnerships, and early revenue have fueled their rapid growth. The conversation covers key lessons from participating in the Antler startup residency program and sheds light on choosing the right pricing model, experimenting with product-market fit, and identifying the operational metrics that drive success. Agastya Samat also discusses building and scaling an engineering team, leveraging AI in both product development and business operations, and Zeya’s…
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Apollo layer
What a founder can learn
Founder takeaway
In vertical AI SaaS, use founder-led sales and early customer deployments to distinguish repeatable workflow needs from one-off customization, then turn the recurring needs into a scalable product, pricing model, and partnership motion.
Why it matters
Customization can help win early customers, but unchecked bespoke work can consume engineering capacity and prevent repeatable growth. Standardizing validated needs creates a clearer path to product-market fit and scalable acquisition.