Kellblog · Dave Kellogg
articleinsightA Diamond in the Rough: Startup Founder Survival Guide by David Politis
18 May 2026Operations
Source excerpt
About KellblogThe first time I read Obviously Awesome by April Dunford, I breathed a sigh of relief. Someone had finally written the positioning book that desperately needed to exist — and one that I had long suspected I might someday need to write myself. My reaction came not from the material
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Apollo layer
What a founder can learn
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The excerpt only introduces the author’s reaction to another positioning book and does not reveal the survival guide’s lessons or recommendations. Read the original for full context.
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