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Apollo System°

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Apollo founder library

Books for the work behind the work.

A calm, curated bookstore for founders building judgment, strategy, products, teams, and the capacity to keep going.

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566 books

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Thinking

Judgment, mental models, decision quality, and clearer reasoning.

Strategy

Choice, advantage, positioning, and disciplined company direction.

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Customer learning, product judgment, and building useful systems.

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Demand, distribution, communication, and sustainable momentum.

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People, culture, responsibility, and founder development.

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Apollo System°

Apollo° brings together practical learning, AI-powered applications, and experienced advisors to help founders make better decisions and build companies that grow predictably.

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Wellbeing

101

Energy, resilience, health, and the human side of operating.

Founder library

The broader Apollo collection for curious founders and operators.

Catalog state

566 curated purchase routes

Updated from Geniuslink

Cover of Ultralearning

Ultralearning

Scott H. Young

Founder library

Cover of Unfu*k Yourself: Get Out of Your Head and into Your Life (Unfu*k Yourself series)

Unfuk Yourself: Get Out of Your Head and into Your Life (Unfuk Yourself series)

Gary John Bishop

Cover of Unlimited Memory: How to Use Advanced Learning Strategies to Learn Faster, Remember More and be More Productive

Unlimited Memory: How to Use Advanced Learning Strategies to Learn Faster, Remember More and be More Productive

Kevin Horsley

Founder library

Cover of Unwind!: 7 Principles for a Stress-Free Life

Unwind!: 7 Principles for a Stress-Free Life

Michael Olpin | Sam Bracken

Cover of User Story Mapping: Discover the Whole Story, Build the Right Product

User Story Mapping: Discover the Whole Story, Build the Right Product

Jeff Patton | Martin Fowler | Peter Economy | Alan Cooper | Marty Cagan

Founder library

Cover of Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series)

Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series)

Alexander Osterwalder | Yves Pigneur | Gregory Bernarda | Alan Smith

Cover of Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist

Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist

Brad Feld | Jason Mendelson

Founder library

Cover of Vivid Vision: A Remarkable Tool for Aligning Your Business Around a Shared Vision of the Future

Vivid Vision: A Remarkable Tool for Aligning Your Business Around a Shared Vision of the Future

Cameron Herold

Founder library

Cover of WOLFPACK: How to Come Together, Unleash Our Power, and Change the Game

WOLFPACK: How to Come Together, Unleash Our Power, and Change the Game

Abby Wambach

Founder library

Cover of Walt Disney: The Triumph of the American Imagination

Walt Disney: The Triumph of the American Imagination

Neal Gabler

Founder library

Cover of Way of the Peaceful Warrior: A Book That Changes Lives

Way of the Peaceful Warrior: A Book That Changes Lives

Dan Millman

Founder library

Cover of What Doesn't Kill Us: How Freezing Water, Extreme Altitude and Environmental Conditioning Will Renew Our Lost Evolutionary Strength

What Doesn't Kill Us: How Freezing Water, Extreme Altitude and Environmental Conditioning Will Renew Our Lost Evolutionary Strength

Scott Carney

Founder library

Cover of What I Know For Sure

What I Know For Sure

Oprah Winfrey

Founder library

Cover of What It Takes To Be Number #1: Vince Lombardi on Leadership

What It Takes To Be Number #1: Vince Lombardi on Leadership

Vince Lombardi

Cover of What You're Made For: Powerful Lessons from a Life in Sports

What You're Made For: Powerful Lessons from a Life in Sports

Ryan Holiday | George Raveling

Cover of When The Body Says No

When The Body Says No

Dr Gabor Mat

Cover of When: The Scientific Secrets of Perfect Timing

When: The Scientific Secrets of Perfect Timing

Daniel H. Pink

Founder library

Cover of Wherever You Go, There You Are: Mindfulness Meditation in Everyday Life

Wherever You Go, There You Are: Mindfulness Meditation in Everyday Life

Jon Kabat-Zinn

Cover of Who Moved My Cheese: How to Deal With Change in Your Work and in Your Life

Who Moved My Cheese: How to Deal With Change in Your Work and in Your Life

Spencer Johnson

Cover of Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork

Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork

Dan Sullivan | Benjamin Hardy

Cover of Who: The A Method for Hiring

Who: The A Method for Hiring

Geoff Smart | Randy Street

Founder library

Cover of Why Has Nobody Told Me This Before?

Why Has Nobody Told Me This Before?

Dr. Julie Smith

Cover of Why We Sleep: Unlocking the Power of Sleep and Dreams

Why We Sleep: Unlocking the Power of Sleep and Dreams

Matthew Walker PhD

Cover of Win Your Inner Battles: Defeat The Enemy Within and Live With Purpose

Win Your Inner Battles: Defeat The Enemy Within and Live With Purpose

Darius Foroux

Founder library

Cover of Working Backwards PB

Working Backwards PB

Apollo founder library

Founder library

Shelf 22 of 23

Products

Apollo Advisors°Clarity°Signum°Ratio°GrowthBooks°ProductBooks°ProfitBooks°PeopleBooks°

Media Resources

Library Courses Videos Insights Books Recommendations Newsletter

Learn

Clarity & Focus Strategy Product Growth People Profit Operations

Company

Contact Site map Pricing Sign in Privacy Terms

© Apollo Advisors° ABN 34 346 108 139